The Cook Shire Council requested a new logo and corporate identity to reflect a forward-thinking and fresh Council that had its sights set high for economic development, tourism and community opportunities.
Working closely with the Council, the final logo was created using a graphic of the historic Endeavour ship rolling on stylised waves to with colours to represent the ocean, coast and outback regions.
A range of brochures were also designed to assist with their Economic Development division including an airport prospectus, economic development plan and economic development profile, signage to communicate future foreshore redevelopment and sub-branding logos for Cooktown Library and public swimming pools in the region.
Designed while at Hot Croc Advertising
- Logo design
- Corporate stationery
- Newsletter template
- Economic profile and plan
- Cooktown airport prospectus
- Foreshore redevelopment signage